Polestar brand colors
Cars and transport · 2 colors · Updated September 2026
Color codes
Black
White
About the Polestar palette
Polestar, the Swedish EV performance brand spun out of Volvo, uses a stark black-and-white (#000000, #ffffff) identity anchored by its "Polestar" wordmark and star emblem, in keeping with its Scandinavian design ethos.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with Polestar.
- Category
- Automotive
Color data from brandcolor.dev
Similar palettes
More from Cars and transport
Frequently asked questions
What are the Polestar brand colors?
Polestar uses 2 brand colors: Black (#000000) and White (#FFFFFF).
What is the main Polestar color?
The lead color of the Polestar palette is Black: HEX #000000, RGB 0, 0, 0.
How do I use the Polestar colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes come from Polestar's published brand guidelines, collected by brandcolor.dev. The link to the guidelines is on this page.