Shein brand colors
Retail · 2 colors · Updated August 2026
Color codes
Black
White
About the Shein palette
Shein, the fast-fashion e-commerce giant, uses a minimalist black (#000000) wordmark on white (#ffffff) across its app and marketing.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with Shein.
- Category
- E-commerce
Color data from brandcolor.dev
Similar palettes
More from Retail
Frequently asked questions
What are the Shein brand colors?
Shein uses 2 brand colors: Black (#000000) and White (#FFFFFF).
What is the main Shein color?
The lead color of the Shein palette is Black: HEX #000000, RGB 0, 0, 0.
How do I use the Shein colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes were collected by brandcolor.dev from Shein's public brand material. For print or legal use, check them against Shein's own guidelines.