TED brand colors
Education · 2 colors · Updated September 2026
Color codes
Transfusion
Black
About the TED palette
TED is recognized for a red-and-black identity: primary red (#eb0028) with black (#000000). Colors follow TED/TEDx logo and design branding guidance.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with TED.
- Category
- Education & Entertainment
Color data from brandcolor.dev
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Frequently asked questions
What are the TED brand colors?
TED uses 2 brand colors: Transfusion (#EB0028) and Black (#000000).
What is the main TED color?
The lead color of the TED palette is Transfusion: HEX #EB0028, RGB 235, 0, 40.
How do I use the TED colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes come from TED's published brand guidelines, collected by brandcolor.dev. The link to the guidelines is on this page.