Dyson brand colors
Technology · 4 colors · Updated August 2026
Color codes
Black
Velvet Black
White
Wolfram
About the Dyson palette
Dyson's engineering-led brand favors a restrained palette: black (#000000) and near-black (#231f20) typography on white (#ffffff), with brushed-nickel silver (#b8b8b8) reflecting the machined aluminum of its vacuums, fans, and hair-care devices.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with Dyson.
- Category
- Consumer Electronics
Color data from brandcolor.dev
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Frequently asked questions
What are the Dyson brand colors?
Dyson uses 4 brand colors: Black (#000000), Velvet Black (#231F20), White (#FFFFFF) and Wolfram (#B8B8B8).
What is the main Dyson color?
The lead color of the Dyson palette is Black: HEX #000000, RGB 0, 0, 0.
How do I use the Dyson colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes were collected by brandcolor.dev from Dyson's public brand material. For print or legal use, check them against Dyson's own guidelines.