SAP brand colors
Technology · 2 colors · Updated September 2026
Color codes
Neptune’s Dream
Million Grey
About the SAP palette
SAP is recognized by its distinct color palette featuring '#003366' as a strong, reliable blue and '#999999' as a neutral gray. These colors are detailed in various branding documents, including one available at http://www.it-solutions.jp/sap/SAP%8Ae%8E%ED%83%8D%83S/03_SAP_Logo.pdf.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with SAP.
- Category
- Enterprise Software & Services
Color data from brandcolor.dev
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Frequently asked questions
What are the SAP brand colors?
SAP uses 2 brand colors: Neptune’s Dream (#003366) and Million Grey (#999999).
What is the main SAP color?
The lead color of the SAP palette is Neptune’s Dream: HEX #003366, RGB 0, 51, 102.
How do I use the SAP colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes were collected by brandcolor.dev from SAP's public brand material. For print or legal use, check them against SAP's own guidelines.