IMAX brand colors
Media and entertainment · 3 colors · Updated September 2026
Color codes
Black
White
Ferocious
About the IMAX palette
IMAX's large-format cinema brand is built on a bold black (#000000) wordmark on white (#ffffff), with red (#e2231a) used as an accent across its signage and marketing.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with IMAX.
- Category
- Entertainment
Color data from brandcolor.dev
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Frequently asked questions
What are the IMAX brand colors?
IMAX uses 3 brand colors: Black (#000000), White (#FFFFFF) and Ferocious (#E2231A).
What is the main IMAX color?
The lead color of the IMAX palette is Black: HEX #000000, RGB 0, 0, 0.
How do I use the IMAX colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes come from IMAX's published brand guidelines, collected by brandcolor.dev. The link to the guidelines is on this page.