BMW Group brand colors
Cars and transport · 4 colors · Updated September 2026
Color codes
Ferocious
Tardis Blue
Wing Commander
Disco Ball
About the BMW Group palette
BMW Group uses red (#e22718), navy (#003d78), blue (#0066b1), and silver-gray (#d6d6d6) in its automotive brand palette.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with BMW Group.
- Category
- Automotive
Color data from brandcolor.dev
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Frequently asked questions
What are the BMW Group brand colors?
BMW Group uses 4 brand colors: Ferocious (#E22718), Tardis Blue (#003D78), Wing Commander (#0066B1) and Disco Ball (#D6D6D6).
What is the main BMW Group color?
The lead color of the BMW Group palette is Ferocious: HEX #E22718, RGB 226, 39, 24.
How do I use the BMW Group colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes were collected by brandcolor.dev from BMW Group's public brand material. For print or legal use, check them against BMW Group's own guidelines.