BlackRock brand colors
Finance · 3 colors · Updated August 2026
Color codes
Black
White
Poseidon
About the BlackRock palette
BlackRock, the world's largest asset manager, keeps its identity minimal: a black (#000000) wordmark on white (#ffffff), with a deep navy (#0f3a5f) used across its investor-facing materials.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with BlackRock.
- Category
- Financial Services
Color data from brandcolor.dev
Similar palettes
More from Finance
Frequently asked questions
What are the BlackRock brand colors?
BlackRock uses 3 brand colors: Black (#000000), White (#FFFFFF) and Poseidon (#0F3A5F).
What is the main BlackRock color?
The lead color of the BlackRock palette is Black: HEX #000000, RGB 0, 0, 0.
How do I use the BlackRock colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes were collected by brandcolor.dev from BlackRock's public brand material. For print or legal use, check them against BlackRock's own guidelines.