GEICO brand colors
Finance · 3 colors · Updated August 2026
Color codes
Pharmaceutical Green
Black
White
About the GEICO palette
GEICO, the American auto insurer known for its gecko mascot, is defined by a bright green (#00843d), paired with black (#000000) and white (#ffffff) across its logo and advertising.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with GEICO.
- Category
- Insurance
Color data from brandcolor.dev
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Frequently asked questions
What are the GEICO brand colors?
GEICO uses 3 brand colors: Pharmaceutical Green (#00843D), Black (#000000) and White (#FFFFFF).
What is the main GEICO color?
The lead color of the GEICO palette is Pharmaceutical Green: HEX #00843D, RGB 0, 132, 61.
How do I use the GEICO colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes were collected by brandcolor.dev from GEICO's public brand material. For print or legal use, check them against GEICO's own guidelines.