bitly brand colors
Technology · 2 colors · Updated September 2026
Color codes
Plastic Carrot
Milky Waves
About the bitly palette
Bitly, a technology brand recognized for its URL shortening service, utilizes a vibrant color palette. The primary colors, a bright orange (#EE6123) and a cool blue (#61B3DE), are drawn directly from its official brand resources and website, offering a bold and modern aesthetic.
Brand names, logos and colors belong to their owners. PickXColor is not affiliated with bitly.
- Category
- Technology
Color data from brandcolor.dev
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Frequently asked questions
What are the bitly brand colors?
bitly uses 2 brand colors: Plastic Carrot (#EE6123) and Milky Waves (#61B3DE).
What is the main bitly color?
The lead color of the bitly palette is Plastic Carrot: HEX #EE6123, RGB 238, 97, 35.
How do I use the bitly colors in CSS or Tailwind?
Choose Export to copy the palette as CSS custom properties, a Tailwind theme with shades, SCSS, Swift, Jetpack Compose or JSON design tokens. Open in editor adds every color to the PickXColor board, where you can check contrast and build shades.
Where do these color codes come from?
The codes come from bitly's published brand guidelines, collected by brandcolor.dev. The link to the guidelines is on this page.